Thursday, 21 February 2008

Coming Clean

For those who visit regularly, firstly thank you! Secondly you may have noticed a shift in style over the last few weeks.

Now the truth of the matter is yes, I have changed my style. I've been reading up on branding a lot lately and as just Illustration will hopefully soon be my bread and butter I must develop, nurture and cultivate a distinct and reliable style to go selling around town. I felt all the black and white scribbly stuff, although fun to do, just wasn't cutting the mustard commercially.

This new colourful gradient heavy work I'm super duper totally almost maybe happily satisfied with! You may think that's a little flakey but for me with my artwork, well that's like signed, sealed and delivered! I think the main thing about it is that the effort I've been putting in shows in the quality. Each of these last few images have been essentially 2 day exercises from sketch to finished artwork. I trace in Flash and then tweak and gradient in Illustrator. Someone asked me recently "Why? Why not just do everything in Illustrator?" Answer is Illustrator is a cold and tetchy application to draw from scratch in. I don't put in all the elements in my sketch and I need an organic feeling method to make additions with. It's a quirk I know, but it's my quirk and I'm sticking with it!

Right, the only problem now is trying to put a whole portfolio of this kind of work together! I'm up to 3 finished awesome things... so like, 17 to go? Now, that's 34 working days... so... say if I don't sleep....

Stay tuned for more finished pieces! Once I can come up with some new ideas that is...